30 Aug First Impressions

A first impression is not just the most important but who’s to say that you won’t get that chance again? If your business comes across as unprofessional and inexperienced at first impression, it can usually be the deal-breaker with potential clients. Here’s how to be sure the one you leave is the right one.

  • Have a professionally designed logo and website layout

It’s sometimes really easy to suss out a DIY website but a professionally designed website will look more impressive and will make your business seem bigger than it really is. Giving your designer a well written brief would also be helpful as described in this brilliant blog post.SeedPRO are an excellent company to help you with your web development and web design.

  • Be easy to contact

Your business should be easily contactable so your website should have your office number, fax, physical address and email. Even if you are a small business, have a separate email address for each department in your company.

At Messagebase, our team of friendly virtual receptionists will answer your calls in a professional manner so you can focus on what you’re best at. This will make your business look more reliable whilst giving you one less thing to worry about.

  • Promotional materials are always a plus

This is a good way to make your business more memorable, you can give them out at events and they’re always handy to have in the office. Pens are the most popular but depending on your business and your clients you could be a bit more creative!

  • Make an effort with your business cards

Like your logo and website design, this needs to be professionally done. Why not talk to your designer about an interesting layout or shape? Some business cards can look quite dull so make yours stand out. About.me lets you print well designed business cards for hardly anything.

By Roselyn Xavier

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